Business advertising and content marketing is now required in business. And it all happens on the digital web. With over 80% of the United States population now using the Internet every day, your business has a lot to lose if you don’t transition your local marketing efforts online.
Facebook, Twitter, Instagram, Pinterest, YouTube, and other social media and sharing platforms make up nearly 40% of all online referral traffic. That’s more than a third of Internet search activity, the number of which amounts to millions of people. What’s more, seven out of 10 Americans use social media to connect and engage, and discover and share information with other social media users.
Ignoring these numbers could be detrimental to your marketing efforts and, by extension, your business.
Maximize the marketing potential of social media platforms and gain immense benefits that could translate to more conversions and higher sales.
✓ Gain the attention of your target market
Be present where your potential customers are on the web. That’s the only way to get their attention. Establish brand awareness and authority by staying visible and relevant.
✓ Capture new audiences
Cross geographic and other borders and reach a wider audience at a lower cost than traditional marketing methods.
✓ Drive traffic to your website
Get two for the price of one by adding effective calls-to-action on your social media posts and paid advertisements.
✓ Be more accessible to your customers
Provide a convenient platform where you can reach out to your customers, and where they can send their concerns directly to you. The more you engage with them, the more customer insight you gain, too.
✓ Ensure your business’s visibility in Mobile and Desktop Search
Increase the odds of your business landing on page one of the search engine results, whether on mobile or desktop, for all the important keyword phrases.
With our help, you can reap the rewards of social media marketing. Our social media managers and marketing experts make a point of learning every new tool, software and strategy that proves promising for our clients’ marketing efforts. In choosing us, you’ll get dedicated and accomplished professionals working on your team.
Our company has spent the last 20 years helping businesses gain relevant marketing insights. Today, we’ve expanded our services to provide clients with a complete social media service.