Why Include Digital Marketing as One of Your Business’s New Year’s Resolutions?
FEATURED | Marketing

Why Include Digital Marketing as One of Your Business’s New Year’s Resolutions?

In today’s competitive marketplace, it’s imperative for businesses to always look for new ways to grow. And if this year has been tough for you to elevate brand awareness to your target market, then maybe it’s time to increase the use of digital marketing in your New Year’s resolutions. To help you further understand, we’ve…

Signs You Should Invest More In Digital Marketing
FEATURED | PPC

Signs You Should Invest More In Digital Marketing

Today, tons of businesses are focused on establishing good digital marketing. However, do know that investing in such work can be expensive, time-consuming, and challenging. Digital marketing isn’t something you execute once then proceed to work on your usual operations. If you want to get desirable results, you need to continuously work on it and…

4 Tips for Creating Effective Google My Business Listing
FEATURED | GMB

4 Tips for Creating Effective Google My Business Listing

Google My Business, when launched in 2014, was just another free service by Google to help businesses grow for free. Later it became Local Businesses’ best friend as it became easier for them and Franchised brands to be found on Google. Right now, Google has got highly programmed AI bots working in the backend that…

An Introduction to Digital Advertising Metrics
FEATURED | PPC

An Introduction to Digital Advertising Metrics

Choosing the right digital advertising metrics to track and measure is crucial to your campaign’s success. If you aren’t tracking advertising efforts correctly, you’ll never know what’s working and what channels to focus your advertising dollars on. Determining your core ROI goals means you’ll be able to measure data that tells the story of how…

FEATURED | GUIDE

Top New Year’s Resolutions for Small Business Owners in 2020

As the New Year (and new decade!) approaches, small business owners should be examining their operations in 2019 and devising a list of things they can do better in 2020. Resolutions help us improve on the shortcomings of the year prior. For instance, entrepreneurs should now be thinking about how to improve their marketing efforts in the…

Mobile-First Optimization: What it Means for SEO
FEATURED | SEO

Mobile-First Optimization: What it Means for SEO

Google’s relatively new mandate of mobile-first indexing has caused a bit of panic among the SEO community. The changes went into effect early in 2018 and there is still plenty of confusion and misinformation out there. What is mobile-first indexing? Essentially, it is Google altering their search method to crawl sites in a different order….