Optimizing Online Presence as a Business Owner: The Real Challenge
Marketing | Social Media

Optimizing Online Presence as a Business Owner: The Real Challenge

As more and more consumers choose to rely heavily on the Internet to get directions, read interesting content, and shop, any business that doesn’t have a good online presence could be missing out on a treasure trove of new leads and increased sales. Today, you can’t only focus on improving your physical store and hope…

5-Star Reviews: How They Can Help Your Business Grow and How to Get More
GUIDE | Marketing | SEO

5-Star Reviews: How They Can Help Your Business Grow and How to Get More

According to BrightLocal’s Local Consumer Review Survey, 87% of online consumers read online reviews when considering a local business to purchase from. If such a great number of potential customers are doing that to determine whether or not a business is good, you most definitely need to have positive reviews. Customer reviews are much like…

Top 10 Local SEO Predictions for 2021
SEO

Top 10 Local SEO Predictions for 2021

Let’s be honest, even without the added pressure of keeping up with competitors online, running a business these days is more challenging than ever. You need to create better products and services, market your offerings, and, most importantly, get found online. In this fast-paced, digital world, ranking online is pretty much the key to success….

How Can Local SEO Boost Your Local Business?
SEO

How Can Local SEO Boost Your Local Business?

With the amazing benefits that digital marketing and SEO offer, it’s not surprising to see more and more businesses investing money and time into them. Whether it’s attracting more customers into the business or increasing brand awareness, marketing online is the perfect way to be seen by your targets. One of the best strategies today…

SEO

How Feedback Systems, Inc. Helps Its Clients Combat COVID-19 through Effective SEO Work

The effects of COVID-19 in the business world are widely felt. Unlike before, face-to-face marketing is limited, and it’s more difficult to navigate the traditional marketing landscape due to obstacles brought by the viral outbreak. Here at Feedback System, Inc., we believe that we can help our clients still thrive by leading their progress toward…

Facebook Marketing: A Beginner’s Guide
GUIDE | Marketing | Social Media

Facebook Marketing: A Beginner’s Guide

Imagine having an advertising tool with a simple setup, creative features, and immense customization. A platform that offers different, detailed ways to reach your ideal audience based on their interests, gender, age, location, and behavior on your site. And if there’s such a tool that could give you excellent results, it’s Facebook. Recognized as one…

8 Practices for Creating the Best Facebook Ads
GUIDE | Social Media

8 Practices for Creating the Best Facebook Ads

Considered the king of social networks, Facebook is one of the top platforms that the majority of marketers use, and for great reasons. It offers affordable advertising in which businesses can boost website traffic, brand awareness, leads, and revenue. And whether you’re planning to create new demand for your products or starting to build your…

Why Facebook Is the Best Place to Invest Your Ad Money
GUIDE | Marketing | Social Media

Why Facebook Is the Best Place to Invest Your Ad Money

Over the years, the advertising industry has evolved and been greatly transformed by social media platforms and the Internet. Compared to traditional marketing, businesses now have cheaper options to advertise their products and reach their target markets. And one of the platforms delivering incredible opportunities for businesses today is Facebook. If you’re looking for a…

Are LinkedIn Ads Worth Paying For?
Marketing | PPC | Social Media

Are LinkedIn Ads Worth Paying For?

Many marketers are often drawn to using Facebook or Google Ads when it comes to pay-per-click campaigns. While these two obviously have mass appeal, LinkedIn Ads, on the other hand, is recognized for offering exceptional advantages through its unique and advanced features. LinkedIn ads are perfect if your business goals are to reach and engage…

The Ultimate Guide to LinkedIn Advertising: Targeting Options and Optimization Tips for Marketers
GUIDE | Marketing | PPC | Social Media

The Ultimate Guide to LinkedIn Advertising: Targeting Options and Optimization Tips for Marketers

Over the past few years, LinkedIn has become a crucial part of the ad campaigns of many marketers. And if you’re still not using this platform, you may missing out on boosting your conversion rates and increasing your ROI. With LinkedIn, you can benefit from a highly focused user base and connect with your prospects…